How to Get Your First Users as an Indie Developer

Getting your first users is often harder than building the product itself. The good news: you don’t need ads or a big following, just a few consistent, authentic actions.

1. Launch in the right communities

Share your app in communities where people actually need it: Reddit, Indie Hackers, Discord servers, or niche subreddits. Don’t just drop a link. Explain the problem you’re solving and ask for feedback.

2. Build in public

Share your progress on X (Twitter) or LinkedIn. People love following product journeys, and it helps you find early users who care about your success.

3. Offer early-access rewards

Give early users something special, like free lifetime credits, feature input, or visibility on your site. It creates buy-in and word of mouth.

💡 Tip: Your first 10 users matter more than your first 1,000. Treat them like co-founders.

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Get feedback on your own app

IndieAppCircle is a peer-to-peer testing circle: test other indie apps to earn credits, then spend them to get real testers on your own.